MOBILITY OF CONSUMER TERRA BOA (PR) AND REPRESENTATIONS OF SHOPPING PLACES

Abstract

This study aims to present the list of global aspects of behavior and consumer mobility of Terra Boa (Paraná). With globalization and the influence that this process has on consumers and their mobility is when there is the context of this work. For the development work, we opted for an exploratory methodology based on theoretical research on the topic, questionnaires and consideration of the data, based on theoretical information on fuel consumption and ideological influences. The results show consumers moving to Terra Boa consume mainly in Cianorte, Maringá and Campo Mourão, among other cities, in search of better prices and variety of products, which signals to the conflict between local customs and the influence of global ideals.